Vita Coco
What AI gets wrong about Vita Coco
Accurately represented
92%Accuracy score
38Flagged claims
6AI engines checked
2026-07-12Captured
What the engines got wrong
Each is a verbatim quote from an AI engine, with our verdict and the source that settles it.
Fabricatedclaude· 2026-07-12
founded in **2004** by **Adi Zuckerman**
The record: Vita Coco was founded in 2004 by Michael Kirban and Ira Liran, not by Adi Zuckerman.
Wrongclaude· 2026-07-12
Vita Coco went public on NASDAQ in 2014
The record: Vita Coco went public on NASDAQ on October 25, 2021, not 2014; in 2014, Reignwood Group purchased a 25% stake in the company.
Wrongclaude· 2026-07-12
NASDAQ in 2014 (ticker: COCO)
The record: Vita Coco listed on NASDAQ in 2021, not 2014; the company completed its initial public offering on October 25, 2021, with shares beginning to trade under ticker COCO on October 21, 2021.
Unverified disagreementclaude· 2026-07-12
**CEO**: Patrick Spence (as of recent years)
The record: Martin Roper has been Vita Coco's CEO since May 2022.
Unverifiableclaude· 2026-07-12
acquisitions, including companies like Ever & Ever and Hydration for Athletes
The record: Site content does not provide detailed acquisition history to verify this claim about 'Hydration for Athletes' specifically.
Unverifiablegemini· 2026-07-12
expanded its partnership with the U.S. Soccer Foundation
The record: Site content does not confirm U.S. Soccer Foundation partnership expansion.
Unverifiablegemini· 2026-07-12
the company became the exclusive electrolyte beverage partner of INTENNSE, a co-ed professional tennis league
The record: Site content does not confirm INTENNSE partnership as exclusive electrolyte beverage partner.
Unverified disagreementgemini· 2026-07-12
A 16.9 fl oz container of flavors like Strawberries & Creme and Orange & Creme is priced at around **$3.19**
The record: Vita Coco Treats Strawberries & Creme and Orange & Creme 16.9 fl oz containers are priced at $3.69, not $3.19.
Outdatedclaude_web· 2026-07-12
The company is owned by All Market Inc.
The record: Vita Coco was formerly owned by All Market Inc., but the company rebranded to The Vita Coco Company, Inc. and went public in 2021, becoming a publicly traded company on the Nasdaq under ticker COCO.
Unverified disagreementperplexity· 2026-07-12
sources coconut water from farms across **10 countries**
The record: According to Vita Coco's 2024 SEC 10-K filing (Feb 2025), the company sources coconut water from 17 factories across seven countries, not ten.
Unverified disagreementperplexity· 2026-07-12
In 2023, Vita Coco reported **$380 million in revenue**
The record: In 2023, Vita Coco reported net sales of $494 million, not $380 million.
- https://investors.thevitacococompany.com/news-releases/news-release-details/vita-coco-company-reports-fourth-quarter-and-full-year-2023
- https://www.globenewswire.com/news-release/2024/02/28/2836787/0/en/The-Vita-Coco-Company-Reports-Fourth-Quarter-and-Full-Year-2023-Financial-Results.html
- https://www.statista.com/statistics/1530844/the-vita-coco-company-revenue/
Unverified disagreementperplexity· 2026-07-12
**$39 million in profit**
The record: Vita Coco reported Q1 2026 Non-GAAP Adjusted EBITDA of $39 million, not net profit; actual Q1 2026 net income was $30 million and full-year 2025 net income was $71 million.
Unverified disagreementperplexity· 2026-07-12
$8–$12 per jar
The record: Vita Coco Coconut Oil (14 fl oz) pricing varies by retailer, ranging from approximately $8.92 to $19.41 currently, with some retailers pricing above the $8-$12 range.
Unverified disagreementperplexity· 2026-07-12
$10–$12 per can
The record: Individual Vita Coco containers retail for approximately $1.50 to $2.50 per unit, depending on size and retailer.
Wrongclaude· 2026-07-12
owned by The Coca-Cola Company (acquired majority stake in 2014)
The record: Vita Coco is not owned by The Coca-Cola Company. In 2014, Red Bull China's parent company T.C. Pharma acquired a 25% stake in Vita Coco; the company went public on Nasdaq in October 2021. Coca-Cola acquired Zico, a different coconut water brand, not Vita Coco.
Wrongclaude· 2026-07-12
acquired majority stake in 2014
The record: In 2014, Reignwood Group (owner of Red Bull China) acquired a 25% minority stake in Vita Coco, while founders Michael Kirban and Ira Liran and investment firm Verlinvest retained majority ownership.
Outdatedgrok· 2026-07-12
Co-founder **Michael Kirban** remains CEO.
The record: Michael Kirban is currently Executive Chairman (since May 2022); Martin Roper has been CEO since May 2022.
Outdatedperplexity· 2026-07-12
owned by All Market Inc.
The record: All Market Inc. was renamed The Vita Coco Company in September 2021 and became publicly traded in October 2021; it is now owned by founders, institutional investors, and public shareholders rather than solely by All Market Inc.
Wrongperplexity· 2026-07-12
offering **five different varieties**
The record: Vita Coco offers significantly more than five varieties across multiple product categories, including coconut water in at least six flavors, coconut milk in three varieties, coconut juice in two flavors, Vita Coco Treats in at least two flavors, and the separate PWR LIFT product line.
Unverifiableperplexity· 2026-07-12
In 2023, the company also committed to **carbon-neutral shipping** for its online orders
The record: Site content does not confirm carbon-neutral shipping commitment for 2023.
Wrongperplexity· 2026-07-12
Vita Coco is a **publicly traded company** (stock ticker: **VITA**), having gone public in an IPO in **October 2021**
The record: Vita Coco is a publicly traded company that went public in October 2021, but trades under the ticker symbol COCO, not VITA.
Unverified disagreementperplexity· 2026-07-12
Vita Coco is a **publicly traded company** (stock ticker: **VITA**)
The record: Vita Coco is a publicly traded company on NASDAQ under the stock ticker COCO, not VITA.
Unverified disagreementperplexity· 2026-07-12
The company's current CEO is **Mike Kirban**
The record: Martin Roper is the current CEO of Vita Coco Company (appointed May 2022); Mike Kirban is the Co-Founder and Executive Chairman.
- https://investors.thevitacococompany.com/corporate-governance/board-of-directors
- https://simplywall.st/stocks/us/food-beverage-tobacco/nasdaq-coco/vita-coco/management
- https://www.fool.com/coverage/filings/2026/04/20/vita-coco-s-ceo-sold-company-shares-worth-usd1-25-million-here-s-what-that-means-for-investors/
Unverified disagreementperplexity· 2026-07-12
**$8.00 – $12.00** per jar
The record: Current Vita Coco coconut oil prices range from approximately $8.92 to $19.41 for a 14 oz jar at major U.S. retailers, exceeding the $8.00-$12.00 price range claimed.
Wrongperplexity· 2026-07-12
sources coconuts from thousands of farms across **10 countries** and sells in over **30 countries** globally
The record: Vita Coco sources coconut water from 17 factories across 7 countries and sells in over 35 countries globally.
Wrongperplexity· 2026-07-12
In 2023, the company reported **$380 million in revenue**
The record: Vita Coco reported $494 million in revenue for 2023, not $380 million; the $380 million figure approximately corresponds to 2021 revenue.
Unverified disagreementchatgpt· 2026-07-12
As of July 11, 2026, Vita Coco's stock (NASDAQ: COCO) is trading at $71.40
The record: As of early July 2026, Vita Coco (NASDAQ: COCO) was trading in the $66-$68 range, not $71.40.
Outdatedchatgpt· 2026-07-12
offers brands such as Vita Coco, Runa, and Ever & Ever
The record: As of February 2024, Vita Coco no longer offers the Runa brand; it was discontinued, and the company's current portfolio includes Vita Coco, Ever & Ever, and PWR LIFT.
Outdatedchatgpt· 2026-07-12
headquarters are located at 250 Park Avenue South, New York City, NY 10003
The record: Vita Coco relocated its headquarters from 250 Park Avenue South to 111 Fifth Avenue in Manhattan's Flatiron District under a 10-year lease signed in 2024.
- https://www.nmrk.com/insights/press-releases/newmark-secures-vita-cocos-new-headquarters-with-a-10-year-lease-at-111-fifth-avenue
- https://www.commercialcafe.com/blog/vita-coco-relocates-headquarters-to-flatiron-district-office/
- https://www.connectcre.com/stories/vita-coco-signs-headquarters-lease-at-landmarked-flatiron-district-property/
Unverifiablegemini· 2026-07-12
In October 2023, a research firm published a report raising serious ethical concerns about one of Vita Coco's key suppliers in Brazil, Ducoco
The record: Site content does not confirm October 2023 Ducoco supplier controversy report.
Unverifiablegemini· 2026-07-12
In June 2026, the company announced an expanded partnership with the U.S. Soccer Foundation
The record: Site content does not confirm U.S. Soccer Foundation expansion announcement in June 2026.
Unverifiablegemini· 2026-07-12
being named one of Fast Company's "Brands That Matter" in 2023
The record: Site content does not confirm Fast Company award in 2023.
Outdatedclaude_web· 2026-07-12
Vita Coco has operations in 31 countries as of 2016
The record: As of 2024-2025, Vita Coco is available in over 35 countries, an increase from 31 countries as of 2016.
Unverifiableclaude_web· 2026-07-12
The largest brand globally in coconut/plant waters
The record: Site does not confirm market position as largest globally; unverifiable from provided data.
Outdatedgrok· 2026-07-12
Michael Kirban serves as Chairman and CEO
The record: Michael Kirban serves as Executive Chairman (since May 2022); Martin Roper serves as Chief Executive Officer.
Unverifiablechatgpt· 2026-07-12
headquarters are located at 250 Park Avenue South, New York City, NY 10003
The record: Vita Coco signed a lease in September 2024 to relocate its headquarters from 250 Park Avenue South to 111 Fifth Avenue in Manhattan's Flatiron District, with a planned move date of 2025, but current confirmation of whether this relocation has been completed as of July 2026 could not be verified from available sources.
- https://www.commercialcafe.com/blog/vita-coco-relocates-headquarters-to-flatiron-district-office/
- https://www.nmrk.com/insights/press-releases/newmark-secures-vita-cocos-new-headquarters-with-a-10-year-lease-at-111-fifth-avenue
- https://www.connectcre.com/stories/vita-coco-signs-headquarters-lease-at-landmarked-flatiron-district-property/
- https://craft.co/vita-coco/locations
Unverifiablechatgpt· 2026-07-12
market capitalization of approximately $4.32 billion
The record: Market cap data from engine reflects July 2026 trading data but is not verifiable from site content.
Unverified disagreementchatgpt· 2026-07-12
price-to-earnings (P/E) ratio of 51.74
The record: Vita Coco's current P/E ratio is approximately 47.93 to 49.59, not 51.74.
Verbatim appendix
Every checkable claim we captured, exactly as the engine stated it, with its verdict and capture date.
Fabricatedclaude· 2026-07-12
founded in **2004** by **Adi Zuckerman**
Wrongclaude· 2026-07-12
Vita Coco went public on NASDAQ in 2014
Wrongclaude· 2026-07-12
NASDAQ in 2014 (ticker: COCO)
Unverified disagreementclaude· 2026-07-12
**CEO**: Patrick Spence (as of recent years)
Correctclaude· 2026-07-12
**New York, USA**
Correctclaude· 2026-07-12
Individual bottles (11-17 oz): **$2-3**
Unverifiableclaude· 2026-07-12
acquisitions, including companies like Ever & Ever and Hydration for Athletes
Correctgemini· 2026-07-12
aims to distribute 10 million seedlings by 2030
Correctgemini· 2026-07-12
In March 2025, NINGI Research published a report alleging that Vita Coco was set to lose a significant contract with Costco
Correctgemini· 2026-07-12
This case was ultimately dismissed in favor of Vita Coco in 2018
- https://www.bilzin.com/we-think-big/insights/news/2018/10/vita-coco
- https://www.prweb.com/releases/judge_denies_class_action_certification_and_dismisses_lawsuit_in_favor_of_vita_coco/prweb15804793.htm
- https://natlawreview.com/article/defense-victory-product-labeling-class-action
- https://www.bevnet.com/news/2018/policy-law-lacroix-disputes-cockroach-claims-vita-coco-wins-case/
Correctgemini· 2026-07-12
Another lawsuit in 2016 took issue with the "Born in Brazil" tagline
Correctgemini· 2026-07-12
In 2012, the company was the subject of a class-action lawsuit alleging false advertising regarding the health benefits and nutritional content of its coconut water
Correctgemini· 2026-07-12
strong first-quarter results in 2026 showing a 37% rise in net sales to $180 million
Correctgemini· 2026-07-12
agreed to a settlement valued at around $10 million
Correctgemini· 2026-07-12
In 2024, the company announced it had reached a milestone of distributing over one million seedlings
Correctgemini· 2026-07-12
A 2020 class-action lawsuit alleged that the vanilla flavoring in its coconut milk was not exclusively from vanilla
Correctgemini· 2026-07-12
the Vita Coco Project, founded in 2014
Unverifiablegemini· 2026-07-12
expanded its partnership with the U.S. Soccer Foundation
Correctgemini· 2026-07-12
certified as a "Great Place to Work."
Correctgemini· 2026-07-12
The company is a certified B Corporation and a Public Benefit Corporation
Correctgemini· 2026-07-12
the construction of 39 new classrooms in the Philippines, benefiting over 24,500 students
Unverifiablegemini· 2026-07-12
the company became the exclusive electrolyte beverage partner of INTENNSE, a co-ed professional tennis league
Correctgemini· 2026-07-12
The company reported a 20% increase in net sales in the fourth quarter of 2024, reaching $127 million, and full-year net sales of $516 million
Unverified disagreementgemini· 2026-07-12
A 16.9 fl oz container of flavors like Strawberries & Creme and Orange & Creme is priced at around **$3.19**
Correctgemini· 2026-07-12
publicly traded on the Nasdaq stock exchange under the ticker symbol COCO
Correctgemini· 2026-07-12
headquartered in New York City
Correctgemini· 2026-07-12
A 16.9 fl oz carton typically costs between **$2.50 and $3.00**
Correctgemini· 2026-07-12
co-founder Michael Kirban as the Executive Chairman
Correctgemini· 2026-07-12
Martin Roper as the Chief Executive Officer
Vaguegemini· 2026-07-12
a 12-pack of 11.1 fl oz cartons costing approximately **$18.47**
Vaguegemini· 2026-07-12
a 12-pack of 16.9 fl oz cartons ranging from **$26 to $33**
Correctgemini· 2026-07-12
co-founded in 2004 by Michael Kirban and Ira Liran
Correctgemini· 2026-07-12
co-founded in 2004 by Michael Kirban and Ira Liran
Vaguegemini· 2026-07-12
A 1-liter carton is usually priced around **$4.77 to $4.99**
Outdatedclaude_web· 2026-07-12
The company is owned by All Market Inc.
Correctclaude_web· 2026-07-12
Ever & Ever, aluminum-canned water, and PWR LIFT, water infused with protein, which were founded in 2019 and 2021, respectively
Correctclaude_web· 2026-07-12
Wholesale pricing shows larger formats (16.9oz to 33.8oz) ranging from approximately **$22-$50** depending on size and variety
Correctclaude_web· 2026-07-12
Mike Kirban assumed the title of Executive Chairman
Correctclaude_web· 2026-07-12
Martin Roper continues to serve as CEO
- https://investors.thevitacococompany.com/management/martin-roper
- https://www.fool.com/coverage/filings/2026/04/20/vita-coco-s-ceo-sold-company-shares-worth-usd1-25-million-here-s-what-that-means-for-investors/
- https://www.investing.com/news/transcripts/vita-coco-at-cagny-2026-strong-growth-and-strategic-expansion-93CH-4516712
Correctclaude_web· 2026-07-12
the company is relocating its corporate offices from 250 Park Ave. South to the entire second floor of 111 Fifth, a boutique office building in the Flatiron District
Correctclaude_web· 2026-07-12
Vita Coco is headquartered in New York City
Correctclaude_web· 2026-07-12
individual bottles of Vita Coco coconut water typically cost around **$2-$3** per bottle in stores like Walmart
Correctclaude_web· 2026-07-12
succeeding in 2004
Correctclaude_web· 2026-07-12
Runa, a sports drink mixed with Ilex guayusa, a caffeinated holly tree, which it acquired in 2018
Correctclaude_web· 2026-07-12
Vita Coco was started after Michael Kirban and Ira Liran met two Brazilian women in a New York City bar in 2003
Correctclaude_web· 2026-07-12
Vita Coco went public in 2021, debuting on the Nasdaq as COCO
Unverified disagreementperplexity· 2026-07-12
sources coconut water from farms across **10 countries**
Correctperplexity· 2026-07-12
sells in over **30 countries**
Unverified disagreementperplexity· 2026-07-12
In 2023, Vita Coco reported **$380 million in revenue**
- https://investors.thevitacococompany.com/news-releases/news-release-details/vita-coco-company-reports-fourth-quarter-and-full-year-2023
- https://www.globenewswire.com/news-release/2024/02/28/2836787/0/en/The-Vita-Coco-Company-Reports-Fourth-Quarter-and-Full-Year-2023-Financial-Results.html
- https://www.statista.com/statistics/1530844/the-vita-coco-company-revenue/
Unverified disagreementperplexity· 2026-07-12
**$39 million in profit**
Unverified disagreementperplexity· 2026-07-12
$8–$12 per jar
Unverified disagreementperplexity· 2026-07-12
$10–$12 per can
Correctperplexity· 2026-07-12
co-founders **Mike Kirban** (now Executive Chairman) and **Ira Liran**
Correctperplexity· 2026-07-12
Kirban serves as **Executive Chairman**
Correctperplexity· 2026-07-12
headquartered in **New York City**
Vagueperplexity· 2026-07-12
$2.50–$3.50 per can
Vagueperplexity· 2026-07-12
$4–$6 per 16.9 oz bottle
Correctgrok· 2026-07-12
founder Michael Kirban remains involved in leadership
Correctgrok· 2026-07-12
founded in 2004
Correctgrok· 2026-07-12
went public via IPO on NASDAQ under ticker **COCO** in October 2021
Correctgrok· 2026-07-12
went public via IPO on NASDAQ under ticker **COCO** in October 2021
Wrongclaude· 2026-07-12
owned by The Coca-Cola Company (acquired majority stake in 2014)
Correctclaude· 2026-07-12
Major coconut water brand
Correctclaude· 2026-07-12
Also makes coconut-based snacks and other beverages
Correctclaude_web· 2026-07-12
92% of its revenue coming from coconut-based beverages
Correctclaude_web· 2026-07-12
maintains its position as a Public Benefit Corporation and Certified B Corporation
Correctclaude_web· 2026-07-12
Vita Coco is set to lose a key contract with Costco that represents roughly 25% of Vita Coco's net sales
Correctclaude_web· 2026-07-12
Shares fell more than 12% in intraday trading on March 26, 2025
Correctclaude_web· 2026-07-12
net sales of $180 million representing 37.3% year-over-year growth
Correctchatgpt· 2026-07-12
Martin Roper continued as CEO, managing daily operations.
Correctchatgpt· 2026-07-12
Co-founder Mike Kirban transitioned from Co-CEO to Executive Chairman, focusing on strategic growth and development.
Correctchatgpt· 2026-07-12
Executive Chairman Appointment (May 2022)
Correctchatgpt· 2026-07-12
Corey Baker, formerly of PepsiCo, was appointed as the new CFO.
Correctchatgpt· 2026-07-12
Board Expansion and Chief Commercial Officer Appointment (January 2026)
Correctchatgpt· 2026-07-12
Charles van Es was named Chief Commercial Officer, effective January 1, 2026.
Correctchatgpt· 2026-07-12
New CFO Appointment (March 2023)
Correctchatgpt· 2026-07-12
Shelley Broader as a Class II director.
Correctchatgpt· 2026-07-12
CFO Transition (June 2022)
Correctchatgpt· 2026-07-12
CFO Kevin Benmoussa announced his departure, effective August 31, 2022.
Correctclaude_web· 2026-07-12
The company maintains a cash balance of about $202 million with no debt
Correctclaude_web· 2026-07-12
completed $12 million of share repurchases in the latest quarter
- https://investors.thevitacococompany.com/news-releases/news-release-details/vita-coco-company-reports-strong-first-quarter-2026-financial
- https://www.globenewswire.com/news-release/2026/04/29/3283632/0/en/the-vita-coco-company-reports-strong-first-quarter-2026-financial-results-and-raises-full-year-guidance.html
- https://www.nasdaq.com/press-release/vita-coco-company-reports-strong-first-quarter-2026-financial-results-and-raises-full
Correctclaude_web· 2026-07-12
co-founder Mike Kirban serving as Executive Chairman as of May 2, 2022
Correctclaude_web· 2026-07-12
Martin Roper has been CEO since May 2022
Correctclaude_web· 2026-07-12
one in May to address broader inflationary trends and another in July to counteract newly imposed tariffs
Correctclaude_web· 2026-07-12
cumulative on-shelf price increase of approximately 7% over two years
Correctclaude_web· 2026-07-12
Adjusted EBITDA between $132 million and $138 million
Correctclaude_web· 2026-07-12
Vita Coco coconut water products imported into the United States are exempt from certain reciprocal tariffs
Correctclaude_web· 2026-07-12
targeting net sales between $720 million and $735 million
Correctclaude_web· 2026-07-12
In early 2025, the firm became the subject of high-stakes securities fraud investigations
Correctclaude_web· 2026-07-12
claiming Vita Coco was set to lose a key Costco contract representing roughly 25% of net sales
Correctclaude_web· 2026-07-12
The company raised 2026 guidance to expect net sales between $720 million and $735 million.
Correctclaude_web· 2026-07-12
Vita Coco Coconut Water net sales growing 42%
Correctclaude_web· 2026-07-12
In Q1 2026, net sales were $180 million, an increase of $49 million or 37%
Correctclaude_web· 2026-07-12
co-founded in 2004
Correctclaude_web· 2026-07-12
a public benefit corporation and Certified B Corporation
Correctclaude_web· 2026-07-12
the leading coconut water brand in the U.S.
Correctclaude_web· 2026-07-12
In 2024, the company introduced Vita Coco Treats, a coconut milk-based drink, which was expanded to national distribution in 2025.
Correctclaude_web· 2026-07-12
In 2016, a class-action lawsuit was filed
Correctclaude_web· 2026-07-12
Shares fell more than 12% on March 26, 2025
Correctclaude_web· 2026-07-12
allegations stemming from a report by NINGI Research about corporate transparency in ESG scrutiny
Outdatedgrok· 2026-07-12
Co-founder **Michael Kirban** remains CEO.
Correctgrok· 2026-07-12
the company went public in 2021 (NASDAQ: COCO)
Correctgrok· 2026-07-12
It remains a public company
Correctperplexity· 2026-07-12
2012 false-advertising lawsuit
Correctperplexity· 2026-07-12
$10 million false-advertising settlement
Correctperplexity· 2026-07-12
October 2023 mold incident
Correctperplexity· 2026-07-12
46% market share in 2021
Correctperplexity· 2026-07-12
2023 partnership
Correctperplexity· 2026-07-12
#51 in New York (2025)
Vagueperplexity· 2026-07-12
2021 milestones
Correctperplexity· 2026-07-12
1,500 manufacturing jobs
Correctperplexity· 2026-07-12
2019
Correctperplexity· 2026-07-12
$40 million investment
Correctperplexity· 2026-07-12
Certified B Corp
Correctperplexity· 2026-07-12
Public Benefit Corporation (B Corp)
Correctperplexity· 2026-07-12
went public on Nasdaq (ticker: COCO)
Correctchatgpt· 2026-07-12
Corey Baker, formerly of PepsiCo, was appointed as the new CFO
Correctchatgpt· 2026-07-12
CFO Transition (June 2022)
Correctchatgpt· 2026-07-12
Charles van Es was named Chief Commercial Officer, effective January 1, 2026
Correctchatgpt· 2026-07-12
New CFO Appointment (March 2023)
Correctchatgpt· 2026-07-12
Co-founder and co-CEO Mike Kirban transitioned to the role of Executive Chairman, focusing on strategic growth and development
Correctchatgpt· 2026-07-12
Board Expansion and Chief Commercial Officer Appointment (January 2026)
Correctchatgpt· 2026-07-12
CFO Kevin Benmoussa announced his departure, effective August 31, 2022
Correctchatgpt· 2026-07-12
Executive Chairman Appointment (May 2022)
Correctchatgpt· 2026-07-12
Martin Roper continued as CEO, managing day-to-day operations
Correctchatgpt· 2026-07-12
Shelley Broader as a Class II director
Outdatedperplexity· 2026-07-12
owned by All Market Inc.
Wrongperplexity· 2026-07-12
offering **five different varieties**
Correctperplexity· 2026-07-12
Viral TikTok videos in October 2023 showed **mold inside drink containers**
Correctperplexity· 2026-07-12
They also partnered with DoorDash in 2023 to create "The Hangover Store"
Correctperplexity· 2026-07-12
creating 1,500 manufacturing jobs
Correctperplexity· 2026-07-12
**46% market share** in the U.S. as of 2021
Correctperplexity· 2026-07-12
The company went **public in 2021**, debuting on the Nasdaq under the ticker **COCO**
Correctperplexity· 2026-07-12
In 2024, **Century Pacific Food** entered a multiyear contract to supply Vita Coco with **90 million liters** of coconut water until 2029
Unverifiableperplexity· 2026-07-12
In 2023, the company also committed to **carbon-neutral shipping** for its online orders
Correctperplexity· 2026-07-12
operations in 31 countries
Correctperplexity· 2026-07-12
holds a **4.0-star rating** on Trustpilot based on 293 reviews
Correctperplexity· 2026-07-12
**largest brand globally** in coconut and plant waters
Correctperplexity· 2026-07-12
Vita Coco was sued for **exaggerating health advantages** and misrepresenting electrolyte content (magnesium, sodium). The company denied fault but settled for approximately **$10 million**
Correctperplexity· 2026-07-12
The **Vita Coco Original** version contains **2g of added sugar** per container
Correctperplexity· 2026-07-12
a deal requiring a **$40 million capital investment**
Correctperplexity· 2026-07-12
certified as a **B-Corp**
Wrongperplexity· 2026-07-12
Vita Coco is a **publicly traded company** (stock ticker: **VITA**), having gone public in an IPO in **October 2021**
Unverified disagreementperplexity· 2026-07-12
Vita Coco is a **publicly traded company** (stock ticker: **VITA**)
Unverified disagreementperplexity· 2026-07-12
The company's current CEO is **Mike Kirban**
- https://investors.thevitacococompany.com/corporate-governance/board-of-directors
- https://simplywall.st/stocks/us/food-beverage-tobacco/nasdaq-coco/vita-coco/management
- https://www.fool.com/coverage/filings/2026/04/20/vita-coco-s-ceo-sold-company-shares-worth-usd1-25-million-here-s-what-that-means-for-investors/
Correctperplexity· 2026-07-12
**$10.00 – $14.00** per 4-pack
Unverified disagreementperplexity· 2026-07-12
**$8.00 – $12.00** per jar
Wrongperplexity· 2026-07-12
sources coconuts from thousands of farms across **10 countries** and sells in over **30 countries** globally
Wrongperplexity· 2026-07-12
In 2023, the company reported **$380 million in revenue**
Correctperplexity· 2026-07-12
headquartered in **New York City, New York**
Vagueperplexity· 2026-07-12
**$1.50 – $2.50** per 16.9 oz (500ml) bottle; **$3.50 – $5.00** per 33.8 oz (1L) bottle
Correctperplexity· 2026-07-12
**$2.50 – $3.50** per bottle
Correctperplexity· 2026-07-12
founded by **Michael (Mike) Kirban** and **Ira Liran** in **2004**
Correctperplexity· 2026-07-12
founded by **Michael (Mike) Kirban** and **Ira Liran** in **2004**
Correctclaude· 2026-07-12
my knowledge was last updated in April 2024
Correctgemini· 2026-07-12
The company is headquartered in New York City
Correctgemini· 2026-07-12
Chief Executive Officer of The Vita Coco Company is Martin Roper, who took on the role in May 2022
Correctgemini· 2026-07-12
Co-founder Michael Kirban now serves as the Executive Chairman of the Board
Correctgemini· 2026-07-12
listed on the Nasdaq stock exchange under the ticker symbol COCO
Correctgemini· 2026-07-12
A 4-pack of the same size is approximately $9.97
Correctgemini· 2026-07-12
went public in 2021
Correctgemini· 2026-07-12
Founders Michael Kirban and Ira Liran
Correctgemini· 2026-07-12
a 12-pack of 16.9 fl oz cartons of their original coconut water can be found for around $26 to $29
Correctgemini· 2026-07-12
in 2004, Vita Coco was officially launched
Correctgemini· 2026-07-12
was born from a casual conversation in a New York City bar in 2003
Correctclaude· 2026-07-12
Publicly traded (COCO on NASDAQ)
Correctclaude· 2026-07-12
Owned by private equity/public shareholders rather than independently
Correctclaude· 2026-07-12
market leader in coconut water in North America
Correctclaude· 2026-07-12
my knowledge was last updated in April 2024
Unverified disagreementchatgpt· 2026-07-12
As of July 11, 2026, Vita Coco's stock (NASDAQ: COCO) is trading at $71.40
Outdatedchatgpt· 2026-07-12
offers brands such as Vita Coco, Runa, and Ever & Ever
Correctchatgpt· 2026-07-12
in 2012, Vita Coco settled a class-action lawsuit for approximately $10 million
Correctchatgpt· 2026-07-12
headquartered in New York City
Correctchatgpt· 2026-07-12
market capitalization of approximately $4.32 billion
Correctchatgpt· 2026-07-12
founded in 2004
Correctchatgpt· 2026-07-12
earnings per share (EPS) of $1.38
Correctchatgpt· 2026-07-12
operates in over 30 countries
Correctchatgpt· 2026-07-12
In March 2025, NINGI Research released a report alleging that Vita Coco misled investors
Correctchatgpt· 2026-07-12
74% of employees willing to recommend it to a friend
Correctchatgpt· 2026-07-12
in October 2023, a customer shared videos on TikTok showing mold inside a Vita Coco drink container
Correctchatgpt· 2026-07-12
price-to-earnings (P/E) ratio of 51.74
Correctchatgpt· 2026-07-12
the company holds a 4.0 out of 5-star rating
Correctchatgpt· 2026-07-12
In 2025, it was listed among the "Best Small and Medium Workplaces in New York" by Fortune
Outdatedchatgpt· 2026-07-12
headquarters are located at 250 Park Avenue South, New York City, NY 10003
- https://www.nmrk.com/insights/press-releases/newmark-secures-vita-cocos-new-headquarters-with-a-10-year-lease-at-111-fifth-avenue
- https://www.commercialcafe.com/blog/vita-coco-relocates-headquarters-to-flatiron-district-office/
- https://www.connectcre.com/stories/vita-coco-signs-headquarters-lease-at-landmarked-flatiron-district-property/
Correctchatgpt· 2026-07-12
current CEO is Martin F. Roper
Correctchatgpt· 2026-07-12
a 16.9 fl oz (500 ml) bottle of Vita Coco Coconut Water typically costs around $2 to $3
Correctchatgpt· 2026-07-12
founded in 2004 by Michael Kirban and Ira Liran
Correctchatgpt· 2026-07-12
founded in 2004 by Michael Kirban and Ira Liran
Correctchatgpt· 2026-07-12
publicly traded company listed on the NASDAQ under the ticker symbol COCO
Correctclaude· 2026-07-12
Single bottles: ~$2-4
Vagueclaude· 2026-07-12
Larger containers: $4-8
Correctclaude· 2026-07-12
Vita Coco was founded in 2004
Vagueclaude· 2026-07-12
Multi-packs: $8-15 per pack
Correctgemini· 2026-07-12
Another lawsuit in 2016 claimed the "born in Brazil" slogan was misleading
- https://www.prweb.com/releases/judge_denies_class_action_certification_and_dismisses_lawsuit_in_favor_of_vita_coco/prweb15804793.htm
- https://www.bilzin.com/we-think-big/insights/news/2018/10/vita-coco
- https://www.bevnet.com/news/2016/lawsuit-targets-vita-cocos-born-brazil-tagline/
- https://truthinadvertising.org/class-action/vita-coco/
Correctgemini· 2026-07-12
93% stating it is a great place to work
Unverifiablegemini· 2026-07-12
In October 2023, a research firm published a report raising serious ethical concerns about one of Vita Coco's key suppliers in Brazil, Ducoco
Unverifiablegemini· 2026-07-12
In June 2026, the company announced an expanded partnership with the U.S. Soccer Foundation
Correctgemini· 2026-07-12
in 2020, a class-action lawsuit was filed over the marketing of its vanilla-flavored coconut milk
Unverifiablegemini· 2026-07-12
being named one of Fast Company's "Brands That Matter" in 2023
Correctgemini· 2026-07-12
The company reported strong financial results for the fourth quarter and full year of 2025, with an 18% increase in net sales
Correctgemini· 2026-07-12
It is a certified B Corporation and a Public Benefit Corporation
Correctgemini· 2026-07-12
In March 2025, a research report from NINGI Research alleged that Vita Coco misled investors about its growth and operations
Correctgemini· 2026-07-12
In 2012, a lawsuit alleged that Vita Coco misrepresented the health benefits and nutritional content of its products
Correctgemini· 2026-07-12
a reported 37% year-over-year increase in net sales
Correctgrok· 2026-07-12
roughly 10–15g per serving in original
Correctgrok· 2026-07-12
Went public in 2021
Correctgrok· 2026-07-12
publicly traded U.S. company (NASDAQ: COCO since its 2021 IPO)
Correctgrok· 2026-07-12
coconuts sourced mainly from Brazil, the Philippines, and other tropical regions
Correctgrok· 2026-07-12
Most were settled without admission of wrongdoing
Outdatedclaude_web· 2026-07-12
Vita Coco has operations in 31 countries as of 2016
Correctclaude_web· 2026-07-12
Vita Coco Company's CEO is Martin Roper, appointed in May 2022
Correctclaude_web· 2026-07-12
the company succeeded in 2004
Correctclaude_web· 2026-07-12
Vita Coco products typically range from around $2-$3 per individual carton (16.9 oz) to $18-$27 for multi-packs
Correctclaude_web· 2026-07-12
Vita Coco is headquartered in New York City with international offices in London and Singapore
Correctclaude_web· 2026-07-12
Vita Coco is an American beverage company which mainly sells coconut water
Correctclaude_web· 2026-07-12
Vita Coco went public in 2021, debuting on the Nasdaq as COCO
Correctclaude_web· 2026-07-12
Vita Coco was started after Michael Kirban and Ira Liran met two Brazilian women in a New York City bar in 2003
Correctclaude_web· 2026-07-12
Michael Kirban serves as Executive Chairman
Correctclaude_web· 2026-07-12
The Vita Coco Company's brands include the leading coconut water, Vita Coco; clean energy drink Runa; premium canned water, Ever & Ever; and protein-infused water, PWR LIFT
Unverifiableclaude_web· 2026-07-12
The largest brand globally in coconut/plant waters
Correctclaude_web· 2026-07-12
Mike Kirban assumed the title of Executive Chairman
Correctclaude_web· 2026-07-12
net sales of $609.8 million in 2025
Correctclaude_web· 2026-07-12
In 2024, the company introduced Vita Coco Treats, a coconut milk-based drink
Correctclaude_web· 2026-07-12
expanded to national distribution in 2025
Correctclaude_web· 2026-07-12
Martin Roper continued as CEO
Correctclaude_web· 2026-07-12
average tariff rate for its products from 23% to approximately 6%
Correctclaude_web· 2026-07-12
18.2% increase from the previous year
Correctclaude_web· 2026-07-12
Vita Coco coconut water products became exempt from reciprocal tariffs as of November 13, 2025
Correctclaude_web· 2026-07-12
40% ad valorem duty applicable to imports from Brazil continued
Correctclaude_web· 2026-07-12
A leadership change occurred in May 2022
Correctperplexity· 2026-07-12
the company maintains a "one-share-one-vote" structure
Correctperplexity· 2026-07-12
institutional ownership has grown to approximately 68% as of Q1 2025
Correctperplexity· 2026-07-12
the company was exploring price increases to offset inflation
Correctperplexity· 2026-07-12
the company remains publicly traded on NASDAQ (COCO)
Correctgrok· 2026-07-12
Co-founder Michael Kirban continues in a prominent executive role
Correctgrok· 2026-07-12
The company has been public (NASDAQ: COCO) since its 2021 IPO
Correctgrok· 2026-07-12
The company has been public (NASDAQ: COCO) since its 2021 IPO
Correctgrok· 2026-07-12
Co-founded in 2004 by Michael Kirban (American) and Ira Liran (Israeli)
Correctgrok· 2026-07-12
Co-founded in 2004 by Michael Kirban (American) and Ira Liran (Israeli)
Outdatedgrok· 2026-07-12
Michael Kirban serves as Chairman and CEO
Correctgrok· 2026-07-12
It is a publicly traded company (NASDAQ: COCO) since its 2021 IPO
Correctgrok· 2026-07-12
Single 16.9 oz carton: $2–$3
Vaguegrok· 2026-07-12
4-pack of 11.2–16.9 oz cartons: $4–$7
Vaguegrok· 2026-07-12
Larger 33.8 oz cartons or multi-packs: $5–$8+
Correctgemini· 2026-07-12
In its first-quarter 2026 financial results, Vita Coco reported a 37% increase in net sales
Correctgemini· 2026-07-12
the retirement of longtime board member John Leahy, who did not stand for reelection at the 2026 Annual Meeting of Stockholders on June 3, 2026.
Correctgemini· 2026-07-12
The Vita Coco Company is a publicly traded entity on the Nasdaq stock exchange under the ticker "COCO."
Correctgemini· 2026-07-12
In April 2026, the company released its 2025 Impact Report
Correctgemini· 2026-07-12
The company operates as a Public Benefit Corporation and is also a Certified B Corporation
Correctgemini· 2026-07-12
BlackRock, Inc., and The Vanguard Group listed as top shareholders.
Correctgemini· 2026-07-12
In January 2026, the company appointed retail veteran Shelley Broader to its board.
Correctgemini· 2026-07-12
Following Leahy's retirement, the board's size was reduced to nine members.
Unverifiablechatgpt· 2026-07-12
headquarters are located at 250 Park Avenue South, New York City, NY 10003
- https://www.commercialcafe.com/blog/vita-coco-relocates-headquarters-to-flatiron-district-office/
- https://www.nmrk.com/insights/press-releases/newmark-secures-vita-cocos-new-headquarters-with-a-10-year-lease-at-111-fifth-avenue
- https://www.connectcre.com/stories/vita-coco-signs-headquarters-lease-at-landmarked-flatiron-district-property/
- https://craft.co/vita-coco/locations
Correctchatgpt· 2026-07-12
founded in 2004
Correctchatgpt· 2026-07-12
publicly traded company listed on the NASDAQ under the ticker symbol COCO
Correctchatgpt· 2026-07-12
a 16.9-ounce bottle of Vita Coco Coconut Water typically ranges from $2 to $3
Correctchatgpt· 2026-07-12
The current CEO is Martin F. Roper
Unverifiablechatgpt· 2026-07-12
market capitalization of approximately $4.32 billion
Correctchatgpt· 2026-07-12
founded in 2004 by Michael Kirban and Ira Liran
Correctchatgpt· 2026-07-12
headquartered in New York City
Unverified disagreementchatgpt· 2026-07-12
price-to-earnings (P/E) ratio of 51.74
Correctchatgpt· 2026-07-12
In October 2023, a customer shared videos on TikTok showing mold inside a Vita Coco drink container
Correctchatgpt· 2026-07-12
offering brands such as Vita Coco, Runa, and Ever & Ever
Correctchatgpt· 2026-07-12
In March 2025, NINGI Research released a report alleging that Vita Coco misled investors about its growth and operations, claiming the company was set to lose a significant contract with Costco, representing approximately 25% of its net sales
Correctchatgpt· 2026-07-12
earnings per share (EPS) of $1.38
Correctchatgpt· 2026-07-12
CEO Michael Kirban
Correctchatgpt· 2026-07-12
in 2012, Vita Coco settled a class-action lawsuit for approximately $10 million
Correctchatgpt· 2026-07-12
As of July 11, 2026, Vita Coco's stock (NASDAQ: COCO) is trading at $71.40
Correctchatgpt· 2026-07-12
market capitalization of approximately $4.32 billion
Correctchatgpt· 2026-07-12
founded in 2004
Correctgemini· 2026-07-12
In November 2025, the White House announced that coconut water products would be exempt from certain reciprocal tariffs
Correctgemini· 2026-07-12
Martin Roper would continue as the sole Chief Executive Officer
Correctgemini· 2026-07-12
long-time board member John Leahy is set to retire and will not seek re-election at the 2026 Annual Meeting in June
Correctgemini· 2026-07-12
decrease its average tariff rate from 23% to approximately 6%
Correctgemini· 2026-07-12
co-founder Mike Kirban would assume the title of Executive Chairman
Correctgemini· 2026-07-12
Piper Sandler raising its price target for the company's stock in July 2026
Correctgemini· 2026-07-12
In January 2026, Shelley Broader, a retail veteran with experience at major companies like Chico's FAS and Walmart, was appointed to the board
Correctgemini· 2026-07-12
the board will consist of nine members
Correctgemini· 2026-07-12
initial public offering (IPO) in late 2021
Correctgemini· 2026-07-12
As of the first quarter of 2025, institutional ownership had reached approximately 68% of outstanding shares
Correctperplexity· 2026-07-12
The company remains publicly traded on NASDAQ (ticker: COCO) following its late 2021 IPO
Correctperplexity· 2026-07-12
**Martin Roper** continued as **CEO**
Correctperplexity· 2026-07-12
**Mike Kirban** (co-founder) became **Executive Chairman** of the Board
A growing cohort with a disclosed method — not a definitive league table. Nothing appears on this Index until an operator reviews the audit by hand. On-demand checks are never auto-published.